Meet Kelli & JB, Proprietors of Old Try
I (Kelli) was one of Old Try's earliest customers, and had been a faithful admirer and purchaser ever since. I don't know how many times I thought to myself, "If I ever build a brand, I'd want it to have heart and aesthetics just like Old Try." When my husband Jeff (JB) and I learned that the founders might be looking to sell the business and take a much-deserved break from the business they had carefully built, we couldn't pass up the opportunity to be caretakers.
We grew up in the heart of Appalachia in southern West Virginia, and we can't wait to continue telling stories of the south, and of other places we call home.
About Our Founders, Micah + Marianna Whitson
I had to get out of the South. Though my wife had lived in London and Manhattan, I’d never lived North of the Mason-Dixon line. So in ’07, we packed up the car and headed North.Like other Ex-Pat Southerners who had pangs of being away from home, I started thinking more about the South. About our collective pasts and our undetermined futures. And much to my surprise, I wanted to get back. But not just yet.